Jul 16, 2023

TikTok & Alix Earle Are Declaring it ‘Naked Nail Summer’

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We just told you about summer nail trends, which include iridescent mermaid nails and pearl-detailed styles, but each manicurist we spoke with, also stressed the focus on nail health. One TikToker took that a step further and declared this season "naked nail girl summer." And she has some big influencers agreeing with her.

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"I’ve seen a ton of people rocking naked nails," @sydneyv.nichols said in a recent TikTok video. "I am so sick of going to a nail salon every two weeks to sit and get a gel manicure. I decided in January unless it was a special occasion, like a work meeting or a wedding, I was going to rock naked nails."

She says that since then, she's seen a ton of her favorite influencers online wearing literally nothing on their short nails, such as Alix Earle, Paige Lorenze, Tinx and more.

#stitch with @alix earle the financial and time investment of a biweekly gel mani omg #nakednails #manicure #summertrends

♬ original sound – Sydney

Earle and Tinx both jumped into the comments to agree. "I’ve been saying this!" wrote Earle. Tinx just gave a "Yessss."

Now, not everyone in the comments agrees. Long, colorful, designed nails are always going to be cool. It's personal for people and at times, cultural. But there's something about a possible coming recession, post-lockdown money slump that's making folks want to take their nails into their own hands and DIY — or do nothing at all. The thought of sitting in a nail salon for hours and paying upwards of $100 twice a month is unappealing for many, unless there's a special occasion or some great press-ons around.

Even the Essie account jumped into the conversation to give its advice: to use "a lil’ nail strengthener + cuticle oil, and you’re good to go!" For many in the comments, that's what their focus is: healthy, strong nails that might need a break from all the polish and gel.

Whether you’re into the naked nail trend or will never give up your colorful talons, you can still use a nail strengthener or cuticle oil. Shop some of our faves, below.

Essie Nail Care, Strengthener Treatment


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Sally Hansen Nail Strengthener, Triple Strong


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OPI ProSpa Nail and Cuticle Oil To Go


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